Without the use of proper tools, it would be difficult to manage any ecommerce website. To check errors in website, search engines crawlability, website traffic, managing website pages; all this requires tools. There are many ecommerce website development company in India that suggests using these important tools. They provide the service of website development for ecommerce.
Top 5 tools that must be used in ecommerce websites –
Google Analytics
It is the best tool to check the quantity of traffic you have in your website and the location from where you have maximum traffic. It shows if the visitors have landed directly to your website or they have come from some other source. You can sign up to check all these details related to your website. To get an account in Google Analytics, you need to have an existing Gmail account, get the analytics code and then you need to paste it to the website body, next step is to verify code, and then within 24 hours the bots will crawl to the website successfully. Ecommerce website development company in India also provides the service of online marketing, wherein they use Google Analytics to track the traffic on the website.
Tools for Shopping Cart from WordPress
WordPress is one the most widely used CMS for website development for ecommerce. It provides various features at free of cost. Shopping cart is one of the features that you can get free of cost. There are various plugins available for shopping carts. Ecommerce website development company in India have experienced developers that are aware of these plugins. You just need to install and customize it for the website as per your requirement. To attract customers, use good quality images for products.
Google Webmasters
Google Webmasters is a tool used for checking errors, verifying them and used to verify website URL. After doing this, you can check the performance of the website in search engines. Once error is detected, it can be fixed.
Picasa
It is an image tool, which is used widely and is free of cost. Editing and modifying images with Picasa is easy. You can also stock your photos in the amount of storage available. It makes website development for ecommerce easy by providing the facility of editing images efficiently.
PayPal Merchant Account
To increase sales and profit of the website, Ecommerce website development company in India advises using various modes of payment. During website development for ecommerce, it must be kept in mind that different user prefers different modes of payment. PayPal merchant account provides security in the payment to both buyers and sellers. Both credit card and debit card can be used for payment. Bank transfer facility is also provided by PayPal. Minimal transaction charger may apply.
Search Engine Optimization (SEO)
SEO helps websites to reach on top of search engine with white hat SEO techniques. SEO is a continuous process, and Ecommerce website development company in India provides excellent SEO services for websites to drive huge traffic. Link building, on-page optimization, image optimization, article writing, blog writing, etc. are all some of the major SEO techniques.
Thoughtful Minds is a website development company which also provides the service of website development for ecommerce. Get excellent and affordable service from their team of technical experts.